For almost a year, beauty brand Avon has been undergoing a makeover of its own with the introduction of a new logo and brand campaign, which has led to producing its first “John Lewis-style” Christmas campaign. It’ll debut later this year while its portfolio revamp and packaging redesign get set for release in early 2024….

(SOURCE) https://www.adweek.com/brand-marketing/avons-rebrand-forms-only-part-of-its-revitalization-strategy/