Asda ditches pledge to sell only British beef over higher prices

Supermarket says 20% rise in price forced move to also stock cheaper Irish beef

British farmers have criticised Asda’s decision to backtrack on its promise to sell only British beef.

The retailer said the U-turn was the result of higher beef prices, and it would now sell both Irish and British-produced beef in its stores.

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(SOURCE) https://www.theguardian.com/business/2022/jan/07/asda-ditches-pledge-to-sell-only-british-beef-over-higher-prices

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