Shell has a new media agency in Havas, the holding company confirmed to Adweek today. Havas Media will take over the oil company’s global B2C strategic media buying starting January 2024, Shell confirmed. Shell spent roughly $240 million on measured media in 2022, according to COMvergence. The news comes following a roughly three-month-long review of…

(SOURCE) https://www.adweek.com/agencies/havas-wins-shell-media-account/